Case Study Part 2: Front Cover

Match Attax Magazine 2015/2016

The main image of this magazine is an image of three football players, this is a mid shot of them. They are Harry Kane, Philippe Coutinho and Juan Mata. This image has been used to show the mixing between the clubs as the players on the front cover are all from different clubs.

The title of the magazine is called 'Match Attax'. This title is effective to it's target audience, people who read the magazine will be engaged with the title as the title rings attention to the card game which this magazine is about. The use of the colour red and blue on the title of the magazine makes the title stand out, also red and blue is the primary colours of football. The fact this magazine is about football creates a added attention of perhaps why the colour red and blue was used in the title.

The main cover line says "collectors Guide" this has been kept short and simple witch allows the audience to understand what the magazine will be about. Other cover lines have been used to promote the magazine, " GOLD, SILVER OR BRONZE LIMITED EDITION CARD WITH EVERY ISSUE" This cover line was made in capital letters so that it stands out. The designer of the magazine made the words "limited edition" in bold as well as the capital letters, the designer done this as he/she wants the audience to see this and want to buy the magazine so they can get the "limited edition" cards.

The text has been kept formal to insure a clear message is being sent. This is a mini magazine explaining the game, so the designer of the magazine tries to keep the text formal to deliver the message explaining the game.

The price of the magazine is £3.50, this above average as the average price of a magazine is £3. This gives a sense that this is a quality magazine. The addition of the cards in the magazine may have been used to pull up the price of the magazine.